Pronounce These Fashion Brands Right for Once in Your Whole Life

You’ve Been Pronouncing These Fashion Brands Wrong Your Whole Life

Remember when we showed you how to pronounce all of those city names you’d probably been saying incorrectly your entire life?

Well, this got us thinking about all of the other things that are commonly mispronounced, and the first thing that came to mind was the world of high fashion.

Seriously, there is nothing chic about mispronouncing the biggest names in the style scene.

Aside from rocking a hideous pair of Crocs or a frumpy sweater vest, one of the fastest ways to get yourself labeled as a fashion-ignorant fool is to mispronounce the name of the designer you are wearing.

In fact, when it comes to boasting your knowledge of the latest haute couture and runway trends, rattling off a few butchered designer names is probably the biggest, not to mention most embarrassing, fashion faux pas you can commit.

But, let’s face it, the spelling of names can be pretty deceptive, especially if the label is in a foreign language. Often, getting those designer names to roll off the tongue just right can be a daunting task.

Luckily, your days of butchering brand names can finally come to an end. Harper’s Bazaar rounded up all of the biggest names in fashion and paired them with their proper pronunciations.

Now, you won’t have to avoid designer names by saying you can’t remember who made your gorgeous new Givenchy bag every time your friends ask. It’s a zjee-vohn-shee bag, duh!

Take a look at the pictures below to see the proper pronunciations of your favorite fashion brands.

Anna Sui


Badgley Mischka




Bottega Veneta




Christian Louboutin


Dolce & Gabbana






Herve Leger


Jean Paul Gaultier




Louis Vuitton


Miu Miu






Salvatore Ferragamo




Yves Saint Laurent


Olivier Theyskens



#FashionBrands #LouieVuitton

Published by

Robert Chaen

Global CEO-Founder of ChangeU and Movsha Movers & Shakers, Hero-CEO Whisperer, Writer, The #1 Alpha Change Expert, Father of Asian FireWalking Robert Chaen is an International Keynote Speaker, writer, researcher, and corp games designer. He is famously known to be the “Hero-CEO Whisperer”, 1-on1 coaching with many CEOs and Celebrities for corporate strategies, staff & office political issues, personal branding, and even public figure OSHA safety drilling called Drager Defense. He has transformed CEOs and managers in Coca-Cola China, TVB Hong Kong, Cathay Pacific, Hong Kong Airport Services, VADS, TM, Public Bank, Auditor General's Office Maldives, etc. He is the prolific creator and online Author of innovative management tools such as DragonCEO, Diamond Leader, Papillon Personal Effectiveness, OSHA Drager Defense, KPI Bank, etc. He is also the Founder of Movsha, an international networking with monthly mingles with MOVers & SHAkers, Angels, Entrepreneurs, CEOs, Celebrities, HR-PR-CSR, HODs, and the Most Influential IDEA people. ​Chaen is widely considered as one of the top International Platform Keynote Speakers for Resorts World Genting Senior Management Conference (Manila), 7-Eleven HK, Samsung, Coca-Cola China Mini-MBA @Tsing Hua University, Cathay Pacific, Hong Kong Jockey Club, The Story Conference where he interviewed Datuk Kamarudin (Chairman of AirAsia) and Siti Nurhaliza. He has been widely featured in TVB, AWSJ, CNBC, SCMP, The Star, and Sin Chew. As “The Father of Asian FireWalking”, he coached TVB celebrities (Ekin Cheng Yee-Kin) to walk on 650°C fire; and raised HK$68M in the world’s 1st and only live TV Charity FireWalk (TVB Tung Wah Charity Show), before Tony Robbins even came to Asia. If Robert can get you to walk on 650⁰C fire, he can inspire you to be THE BEST. He champions CN-HK-EU-US Tycoons to be philanthropic, and to be angel investors to support the next generation of Jack Mas, Steve Jobs, Richard Bransons, Steven Spielbergs, or Barrack Obamas. With some slick motivational speakers with fake doctorates out there, graduates often describe Robert to be "the most credible, empowering, truthful Coach" who believe in his graduates to believe in themselves. ​However, clients have described Robert as "The #1 Cool Badass Alpha Change Expert". He has the coolest first class stature, rapport and trust from clients. He will not hesitate to tell the badass truth ever so gently because clients are paying him big bucks to reveal the truth, find solutions, persuade the hostile HODs, and align cross-teams within the organization. Originally based in Hong Kong for 20+ years, he had worked with top Branding/Ad agencies at J Walter Thompson and Leo Burnett, and was a certified FranklinCovey (7 Habits) in USA, and NLP MasterCoach (USA). His warmth is known to soften the most hardened, resistant sceptics. He will inspire your team to Go for Top 1, or to be a Dragon CEO. With boundless energies, Robert owns 15+ successful business Joint-Ventures, and created unique products under his global VC network called Chaen's Angels VC. He is deeply passionate about ChangeUTH Youth CSR, Science-Based Medicine (vs. quackery), short films and Reality TV. Touched by a personal tragedy through the loss of his HK-born Portuguese wife, co-coach and business partner, Brenda José of 18 years, Robert explores the many ways in which the spirit world is communicating with the living with real scientific studies and evidence. He gives inspiring conferences on The Secret Afterlife.

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